VARTA participated in Mysteryland as part of a sustainability-focused partnership aimed at enhancing the festival experience while promoting eco-friendly practices. In 2023, Mysteryland, celebrating its 30th anniversary, collaborated with VARTA to introduce the “Chill & Charge” initiative.
This brand partnership, initiatited by 10WAVES provided festival-goers with dedicated areas on the camping grounds where they could relax and recharge their mobile devices using power stations powered by sustainable generators.
Additionally, attendees had the option to rent pre-charged VARTA powerbanks for on-the-go charging, ensuring they stayed connected throughout the event