experience. live!

Driven by Dreams

10WAVES created a sustainable & full electric mobility solution during SAIL Amsterdam 2025. Porsche’s electric fleet provides a sustainable, silent, and stylish shuttle service that enhances the overall luxury journey to and from the event. This partnership between 10WAVES and Porsche with electric motors offers a seamless blend of heritage and innovation, aligning maritime tradition with cutting-edge automotive technology.

Category

Brand

Porsche Centrum Amsterdam

Activation

Fleet design | Strategy & Sponsoring | Branding | Content creation & event production

Location

Brasserie George Houthavens, Amsterdam

Background information

SAIL Amsterdam 2025

SAIL Amsterdam 2025 is a world-renowned maritime festival taking place from August 20 to 24, 2025, celebrating the Netherlands’ rich nautical heritage. This 10th edition coincides with Amsterdam’s 750th anniversary and the 50th anniversary of the first SAIL event, making it a triple celebration. The event features a spectacular fleet of tall ships and historic vessels from around the globe, transforming the IJ waterfront into a vibrant maritime stage. Visitors can enjoy ship tours, maritime markets, live performances, and nightly fireworks, all free of charge. SAIL Amsterdam 2025 promises an unforgettable experience for maritime enthusiasts and visitors alike.