Introducing the Defqon.1 x VARTA Power Bank: Unleash limitless energy on your festival adventures. Stay charged and connected.
10WAVES has developed a sustainability strategy and translated it into contemporary times. VARTA Consumer Batteries BENELUX has embraced this plan to reach young people in the 18-35 target group. Brand awareness & direct sales
Brand awareness (18-35)
Return on Engagement (ROE)
Return on Investment (ROI)
VARTA Power Bank 10.000mAh
10WAVES has developed a music / festival strategy in which VARTA power banks are brought to the attention of the right target group of 18-35 years
In partnership with ID&T x VARTA, 10WAVES has developed this Limited Edition power bank as the starting shot of the collaboration.
- This DEFQON.1 x VARTA power bank is limited!
- Online pre sale
- Rental & direct sale during DEFQON.1 Weekend Festival
- Never run out of energy at your favorite festival!
MARKETING & PR